BETWEEN PRESENT AND FUTURE

BETWEEN PAST AND PRESENT
10 October 2020
THE CHINESE CONSUMER
11 October 2020

HAVE YOU EVER SEEN A PERSON ASKING FOR ALMS WITH A SMARTPHONE?

In China, society is so digitized that giving alms "the old way" is no longer normal.

This is possible because cash has been almost completely replaced by electronic payment methods through applications such as Alipay or Wechat.

IMAGINE THE FUTURE

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Imagine a world where you want to eat at 3 a.m. and in about half an hour the doorbell rings with your meal ready, imagine that day is Christmas, imagine that yes, you can order food, or you may just want ice cream or a pack of cigarettes, imagine that maybe you don't want all of this but you need a drug or a dog groomer that comes with all the equipment directly to your home.

IMAGINE THAT TO DO ALL THIS YOU DON'T NEED TO GET UP FROM THE SOFA, YOU DON'T EVEN NEED TO SEARCH ON A THOUSAND DIFFERENT SITES, YOU JUST HAVE A WISH AND TYPE IT ON AN APP.

STOP IMAGINING IT BECAUSE THIS IS THE PRESENT IN CHINA.

CHINA

CUORE PULSANTE DEL PROGRESSO

HARDWARE


The "Made in China" has always been synonymous with low quality and low price products but it is only partially true. The "Made in China" can now also take on another connotation, products with extremely complex and high precision manufacturing such as an IPhone are produced only and exclusively in China, only here is there an induced able to produce all the necessary components to support Software that require increasingly complex Hardware structures.

A.I.


All just a click away, artificial intelligence that uses increasingly detailed algorithms to meet the needs of society. The software developed can have the simple purpose of being able to entertain you at best (ex: Tik Tok), decrease traffic on the roads (ex: Mobike) or make you spend more money on products you don't need (ex: Taobao). artificial intelligence in an increasingly connected world are endless and China is at the forefront of research and development.

E.V.


1/2 of the world's electric cars are bought in China. Shenzhen city have had fleets of fully electric taxis (21,689) and buses (16,259) for several years now. The car that will drive the next generation will probably be electric and Chinese, seeing an electric BYD or NIO in China is now normal, car manufacturers currently offer Full-Electric models with a price equal to their competitors with conventional engines.

INFRASTRUCTURE

1,776 KM OF CHANNEL AS WIDE AS THE RIVER CAN BE DUG !


China has a thousand-year history of mega-projects, just think of the “Grand Canal” that connectes its capital Beijing to Hangzhou in southern China. Ultra-modern airports with internal travel times of max 5 min, submarine tunnels of 30 km, a highway network to make American’s one look so small, the list could go on for a lot but we would like to share an example that impressed us very much: 10 years ago from Beijing - Hangzhou by train it took about 16 hours. Today, it takes only 4 and a half hours on high-speed trains. The cruising speed is 350 km per hour on these trains ... and the trains never delay .

NO CASH SOCIETY


Wechat pay- Alipay and other systems allow you to pay everything with a touch of your smartphone.

These payment systems exclude the use of cash, your Wechat or Alipay account is directly linked to your bank account.

Assisting elderly people over 80 or elementary school children who pay only and exclusively with their smartphone is normal, can you imagine your grandparents who go to shopping and pay with their mobile phones?